facing fierce competition from one of its main rivals—binance—coin, the largest cryptocurrency exchange in the u.

facing fierce competition from one of its main rivals—binance—coin, the largest cryptocurrency exchange in the u.s., is aiming to shift its institutional efforts toward cryptocurrency-dedicated funds and firms instead of wall street giants; the move goes against the strategy that the company followed last year.

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The Block
The inside story of the Coinbase crypto OGs and Wall Street guard power struggle
For many crypto enthusiasts, mid-2018 feels like a lifetime ago. In those heady days, crypto’s market capitalization stood at $300 billion; rumors swirled that bulge bracket investment banks such as Goldman Sachs were entering the market; and Intercontinental Exchange excitedly announced plans ..